where is chef jason? ← back to the site
◆ press kit · for journalists

for the record.

Everything you'd ask in the first interview — the resume, the numbers, the quotes, the downloads — already laid out. One page. No gatekeepers.
5y
french laundry · keller
$13.3M
truffle shuffle · at exit
14
countries on tour
2027
elizabeth · nyc
◆ the bio · in three lengths

who he is.

short · medium · long · pick one
↳ short · 40 words

Chef Jason McKinney is a French Laundry alum, founder of Truffle Shuffle (Shark Tank, ButcherBox acquisition), currently staging across 14 countries before opening Restaurant Elizabeth — a 14-seat Michelin-targeted restaurant in NYC, 2027.

↳ medium · 120 words

Jason McKinney trained at Sea Island (Forbes Five-Star) before five years at The French Laundry under Thomas Keller — the last two as sous chef, with the Core Award in hand. He staged at Maison Pic (3★) and Frenchie in France.

In 2020 he co-founded Truffle Shuffle, a virtual cooking-class platform that grew into a specialty-food brand. Shark Tank S12 closed a deal with Mark Cuban in 2021; the company was acquired by ButcherBox in 2023 — their first all-cash acquisition.

He is now on the Elizabeth World Tour — 14 countries, 383 days, every stage documented — before opening Restaurant Elizabeth in NYC in 2027.

↳ long · feature length

Jason McKinney's first kitchen memory is cooking pancakes with his grandfather at age four. He started on a line at seventeen, apprenticed at Sea Island, and in 2013 walked into The French Laundry as a commis. He stayed five years — commis, chef de partie, sous chef — and carried the Core Award when he left.

In 2018 he staged abroad: Maison Pic in Valence, Frenchie in Paris, and Gaggan in Bangkok. In 2020 he co-founded Truffle Shuffle with Tyler Vorce — a pandemic-born virtual cooking-class platform that ran its first class from a Bay Area garage. By 2021 the company had pivoted to specialty food, landed a deal with Mark Cuban on Shark Tank Season 12, and was being covered in Forbes, Eater, and Haute Living. By 2022 it was doing $13.3M in annual sales. In 2023, ButcherBox acquired the company — their first all-cash acquisition.

The exit bought him focus. The Elizabeth World Tour is the chapter that came next: 14 countries, 383 days, stages at Florilège (Tokyo ★★), Frantzen (Stockholm ★★★), Gaggan, and residencies at Angama Mara (Kenya) and Cap Karoso (the #1 hotel in the world). Every stage is documented on YouTube, Instagram, and Substack under Where Is Chef Jason? — part travel show, part cooking show, part documentary.

The tour ends where Restaurant Elizabeth opens in 2027: a 14-seat Michelin-targeted restaurant in New York City. It is named for his grandmother.

Chef Jason McKinney.
jason mckinney.
chef · founder · on the road
◆ quick facts · for fact-checkers

the numbers.

verified · sourced
5 yrs
at The French Laundry · commis to sous · Core Award
career · the keller years
$501K
from Mark Cuban · 18% · Shark Tank S12 (2021)
shark tank · the deal
$13.3M
Truffle Shuffle annual sales at acquisition · ~1M users
truffle shuffle · scale
14
countries · 383 days · 5 continents · 20+ career michelin stars
elizabeth world tour
◆ full name
Jason McKinney
◆ based in
currently — Japan. heading to NYC in 2027.
◆ restaurant
Restaurant Elizabeth · 14 seats · NYC · 2027
◆ pre-approved quotes · from jason

pull quotes.

use freely · attribute to jason mckinney
"The French Laundry taught me what consistency actually means. Truffle Shuffle taught me how to build something. This tour is about learning the part i didn't know yet."
— on the arc
"I'm not going to 14 countries to collect flags. I'm going because you can't cook food you don't understand. Elizabeth has to come from somewhere real."
— on the tour
"The exit from Truffle Shuffle bought me freedom. This chapter is about focus."
— on what comes next
"Fourteen seats. One room. If we're going to chase a star, we're going to chase it on our terms."
— on restaurant elizabeth
◆ coverage · selected

in the press.

articles · television · podcasts
ABC NBC Forbes Eater Haute Living Tasting Table Sonoma Magazine
↳ articles
Tasting Table
2023
Truffle Shuffle After Shark Tank: We Caught Up With One of the Founders
01
Eater San Francisco
2021
These French Laundry Alums Launched an Oakland Startup During the Pandemic
02
Sonoma Magazine
2021
Bay Area Chefs Win $500,000 Investment on Shark Tank
03
Haute Living SF
2021
A Mushrooming Success
04
2Paragraphs
2021
Truffle Shuffle: What Happened After Shark Tank
05
↳ television
ABC
2021
Shark Tank (Season 12) — Deal with Mark Cuban
01
NBC
2021
The Kelly Clarkson Show
02
↳ podcasts & interviews
Faster Than Normal
All-Star Chef Jason McKinney on Shuffling Truffles, French Linen and ADD!
01
Townrootz Podcast
Jason McKinney, Co-Founder & CEO of Truffle Shuffle
02
Sucio Talk Podcast
Episodes 4 & 82 with Chef David Sucio
03
◆ assets · download

the kit.

email for full res · use with credit
Portrait.
01
High-res portrait, kitchen setting. request file →
In-kitchen.
02
Teaching a brigade in Mumbai. Editorial-ready. request file →
Wordmark.
03
Where Is Chef Jason? wordmark. Light + dark. request file →
On location.
04
India market series. 4 frames. request file →
Fact Sheet.
05
Printable one-page summary. open print view →
Usage.
06
Credit: Chef Jason McKinney / Where Is Chef Jason? Otherwise, use freely.
◆ for press · media · speaking

happy to talk.

If you're working on a piece and need a quote, an asset, a fact-check, or a fifteen-minute conversation — just email. I answer press personally.

press@whereischefjason.com · @whereischefjason