press kit updated 4 august 2026

Press kit.

Everything you need to write about it, in a form you can paste. Bios, facts, photographs, quotes you can use without checking back. If something is missing, email me and it goes out the same day.

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◆ right now · august – september 2026

South Africa, then Kenya.

Cooking in the Soutpansberg mountains at the moment, then a train hotel on a bridge in Kruger, then two weeks on wine pairing in the Cape, then a full month above the Maasai Mara. The always-current answer to where he is is Instagram.

aug 1 – 18 · now
Few & Far Luvhondo
soutpansberg, limpopo
Eighteen days, the longest single stay of the whole tour, in a six-suite lodge inside the Vhembe Biosphere Reserve. The lodge runs carbon negative. Six suites is the smallest room he will cook in before Elizabeth.
the stop page ↗
aug 18 – 21
Kruger Shalati
selati bridge, skukuza
A restored train parked permanently on the Selati Bridge over the Sabie River, inside Kruger National Park. Guests sleep in a carriage above the water. Three nights only, which leaves no second service to fix anything.
the stop page ↗
aug 23 – sep 6
Creation Wines
hemel-en-aarde, walker bay
Two weeks on nothing but food and wine pairing, with a team that is among the best in the world at it. Elizabeth is tasting menu only, so every course has a glass beside it. The most technical stop of the tour.
the stop page ↗
sep 7 – 30
Angama
maasai mara & kimana sanctuary, kenya
A full month, the longest residency of the tour, across both Angama lodges. Angama Mara sits on the Oloololo Escarpment 1,000ft above the Maasai Mara and has its own farm-to-fork garden, the Shamba, which caters to the whole lodge. September is migration season, so the mega herds move across the plains below. Then Angama Amboseli, in the Kimana Sanctuary, renowned for its density of wildlife and breathtaking views of Mount Kilimanjaro, and known as the "land of giants" for the mountain and its Super Tusker elephants.
the stop page ↗
after that
Japan · Waldorf Astoria Osaka, a full-month residency · 1 – 31 October 2026
already filmed
Thailand, India, Indonesia, China, Japan, Mexico, Peru
◆ boilerplate · use as written

Three lengths. Copy whichever fits.

These are approved. You do not need to run them past anyone.

short · 26 words

Jason McKinney is a French Laundry trained chef cooking around the world before opening Restaurant Elizabeth, a 30-seat chef's counter, in New York in 2027.

medium · 58 words

Jason McKinney spent five years at Thomas Keller's The French Laundry, working commis to sous chef, then co-founded Truffle Shuffle, which took a Shark Tank deal with Mark Cuban and was later acquired by ButcherBox. He is now cooking his way around the world and filming it, before opening Restaurant Elizabeth, a 30-seat chef's counter, in New York in 2027.

long · 127 words

Jason McKinney trained through a four-year apprenticeship at Sea Island before five years at The French Laundry under Thomas Keller, working commis to sous chef and winning the restaurant's Core Award. Keller picked him to support the Bocuse d'Or and sent him to stage at Maison Pic and Frenchie in France. He has also staged at Gaggan in Bangkok and Maido in Lima.

In 2020 he co-founded Truffle Shuffle, a virtual cooking school built during the pandemic. Shark Tank season 12 closed a deal with Mark Cuban, the company reached $13.3 million in annual sales, and ButcherBox acquired it.

He is now cooking his way around the world, kitchen by kitchen, filming it as Where Is Chef Jason, before opening Restaurant Elizabeth in New York in 2027.

◆ fast facts

The checkable version.

full name
Jason McKinney
how to refer to him
Chef Jason McKinney on first mention, McKinney after. "Chef Jason" is fine in a headline.
pronouns
he / him
the project
The Elizabeth World Tour · January to October 2026 · cooking in kitchens around the world on the way to opening his own restaurant
the restaurant
Restaurant Elizabeth · New York City · 2027 · a 30-seat chef's counter, tasting menu only · named after his mother, Elizabeth
the show
Where Is Chef Jason · YouTube · @whereischefjason
the membership
The Cooking Club · daily recipes and live classes from the road · jointhecookingclub.com
training
Four-year apprenticeship at Sea Island · five years at The French Laundry, commis to sous chef, Core Award · stages at Maison Pic, Frenchie, Gaggan, Florilège, Maido
previous company
Co-founder, Truffle Shuffle · Shark Tank season 12, deal with Mark Cuban · $13.3M annual sales · acquired by ButcherBox
based
Travelling. New York from 2027.
team
Polina McKinney, content · Gigi Grandiosa, video · Charlyn, operations and partnerships
social
@whereischefjason on Instagram, YouTube and TikTok
reach
703,000 views across platforms in the 30 days to 1 August 2026, from 153 posts. Instagram is the largest channel.
press contact
jason@jointhecookingclub.com · goes straight to Jason, not to an agency
◆ the restaurant · nyc · 2027

Restaurant Elizabeth.

Thirty seats at a counter, tasting menu only, named after his mother. You sit right there and watch him build every dish. Every course on the opening menu comes from somewhere on this tour.

format
Chef's counter, around 30 seats, tasting menu only
city and year
New York City, 2027
the name
His mother, Elizabeth. At 18 he promised her he would finish his apprenticeship, and that one day he would name a restaurant after her.
the menu
Built on the road. Mole ground in Oaxaca, pasta learned at Maison Pic, a dessert from his mother's recipe.
not yet announced
Address, opening date, partners, and the reservation system. Please don't imply any of those are set.
◆ quotes · cleared for use

His words, already said.

Use any of these as-is and attribute to Chef Jason McKinney. No need to ask.

"I didn't want to be a stage at Michelin star restaurants anymore. I wanted to be the chef hosting the dinners."
on why the tour exists
after his stage at Gaggan
"Six suites. That is the closest thing to Elizabeth I will get before Elizabeth."
on the Luvhondo residency
august 2026
"Three nights is short. You do not get a second service to fix it."
on cooking at Kruger Shalati
august 2026
"Every course has something in a glass next to it. That pairing either makes the dish better or gets in its way."
on the Creation Wines residency
august 2026
"A whole month cooking out of one garden, watching the same ingredients change week to week."
on the Angama Mara residency
september 2026
"The exit bought me freedom. This chapter is about focus."
on life after the ButcherBox acquisition
"Jason, you have to help yourself first. Then you can help others."
his mother, Elizabeth
when he offered to stay home instead of taking the apprenticeship
◆ story angles

If you need a way in.

Five stories in here that stand on their own. Take one, or ignore all of them.

01
The smallest kitchen he will cook in before he opens his own.
Eighteen days at a six-suite lodge in the Soutpansberg, the longest single stay of the tour, in a property that runs carbon negative inside a biosphere reserve. Same guests night after night. That is the rehearsal for a 30-seat counter, and he says so outright.
02
Three nights cooking at a train hotel on a bridge.
Kruger Shalati is a restored train permanently stationed on the Selati Bridge over the Sabie River, inside Kruger National Park. Guests sleep in carriages suspended above the water and animals drink underneath them. He has three nights there, which he points out leaves no second service to fix anything.
03
Two weeks on nothing but what goes in the glass.
Elizabeth is tasting menu only, which means every course has a wine beside it. He has never had uninterrupted time to work on only that. Two weeks at Creation on the Hemel-en-Aarde Ridge is the most technical stop of the tour and probably the one that changes the opening menu most.
04
From a Shark Tank exit back to a small room.
He co-founded Truffle Shuffle in the pandemic, closed a deal with Mark Cuban on Shark Tank, grew it to $13.3 million a year and sold it to ButcherBox. Then he chose the hardest, least scalable thing in food: one small room where he cooks every service himself.
05
The restaurant is named after his mother, and that is the whole reason.
His mother worked as a dog groomer for eleven dollars an hour. At 18 he offered to stay and work instead of taking his apprenticeship, and she told him to help himself first. He promised to see it through and to name a restaurant after her. There is no manufactured deadline on this trip. He is doing it because he promised.
◆ for podcast bookers

Three shows in one guest.

He records remotely, on camera or audio only, and he has done this before. Below is everything you need to decide in about ninety seconds.

01
The food show.
Five years at The French Laundry under Thomas Keller, commis to sous chef, Core Award. Keller picked him to support the Bocuse d'Or and sent him to stage at Maison Pic and Frenchie. He has since staged at Gaggan in Bangkok and Maido in Lima. He is currently cooking residencies around the world to build the menu for his own restaurant. Good on technique, on what staging actually teaches you, and on what it feels like to cook in a kitchen where you do not speak the language.
02
The founder show.
He co-founded Truffle Shuffle in a garage during the pandemic, took it on Shark Tank season 12 and closed a $501K deal with Mark Cuban, grew it to $13.3M in annual sales, and sold it to ButcherBox. He is now building a subscription cooking club from the road. Good on the exit, on what money does and does not solve, and on why he went back to cooking instead of starting another company.
03
The travel show.
Cooking his way around the world, country by country, filming all of it. Thailand, India, Indonesia, China, Japan, Mexico, Peru, and now South Africa and Kenya. Roughly 700,000 views a month across Instagram, TikTok and YouTube. Good on the logistics of living out of a bag with a film crew and a wife, and on what a place teaches you that a cookbook cannot.
questions that make it a good episode
Why leave The French Laundry? · Why not just start another company after the exit? · What is the worst thing you have cooked on this trip? · How do you build one menu out of a dozen countries without it becoming a theme park? · What did your mother actually say to you at eighteen?
previously on
Faster Than Normal · Townrootz · Sucio Talk. All before the tour, so the current story is unheard.
recording
Remote, video or audio. He is travelling, so connectivity varies — the reliable windows are late August in the Cape Winelands and October in Osaka. Ask and he will tell you straight whether a date will hold.
booking
jason@jointhecookingclub.com, or DM @whereischefjason
◆ photography

Twelve photographs, free for editorial.

Every one is a real photograph taken on the tour. Nothing generated, nothing staged for camera. Credit "Where Is Chef Jason". These are web resolution, longest edge 1600 to 2400 pixels. Need print files or a different crop? Email and they go out the same day. There are no photographs from South Africa yet because he is there now.

Portrait of Chef Jason McKinney
Portrait.
Jason McKinney in his Elizabeth chef whites
In his Elizabeth whites.
Jason McKinney hosting a tasting dinner
Hosting a tasting dinner.
Jason McKinney with the kitchen team at Maido in Lima
With the team at Maido, Lima.
Jason McKinney teaching the line at the Aragma pop-up in Pune
Teaching the line, Pune.
A plated dish from the Aragma pop-up in Pune
A dish from the Aragma pop-up.
Jason McKinney plating the residency dinner at Cap Karoso, Sumba
Plating at Cap Karoso, Sumba.
Jason McKinney with the chefs at The Leela, Hyderabad
With the chefs, The Leela Hyderabad.
The koji room at a sake brewery in Japan
The koji room, Japan.
Jason McKinney training Muay Thai in Thailand
Training Muay Thai, Thailand.
Behind the scenes, filming in rural Japan
Behind the scenes, rural Japan.
Jason and Polina McKinney
Jason and Polina.
◆ the whole set
Twelve files, 2.6 MB, with captions and usage.
download the zip ↓
◆ video

Footage you can embed.

the trailer
b-roll
Raw footage from any stop is available on request. Say which country and what you need it for.
◆ previous coverage

Where he has already run.

Forbes, TechCrunch, Eater, Tasting Table, Robb Report India, Deccan Chronicle, Sonoma Magazine, Haute Living. Television: Shark Tank on ABC and The Kelly Clarkson Show on NBC. Full archive with links on the press page.

the full archive →
◆ contact

Ask me directly.

No agency, no publicist, no forms. Interviews, a specific photograph, a fact you want to check, or a seat at a dinner while he is in your city. Email is fastest. He is usually in a kitchen, so give him a day.

◆ press, media & speaking
Happy to talk.
jason@jointhecookingclub.com →